Sec.42-110b-11a. Catalogs  


Latest version.
  • A seller who does business on a large regional or national basis may refer to reference prices in comparison to the seller's current selling prices in a seasonal or annual catalog if the reference prices are based upon a reasonably substantiated survey of the usual prices in the trade area.

    (1) The reference price stated in such catalog is permissible if the catalog using such reference price contains a disclosure statement printed in a conspicuous manner, fully explaining:

    (A) the source of the reference price; and

    (B) that the reference prices may not continue to be in effect during the entire life of the catalogue, if such is in fact the case.

(Effective February 26, 1986)